Fora Financial

Fora Financial provides flexible working capital solutions to small businesses in need of financing to sustain or grow their enterprises. To date, Fora Financial has funded over 35,000 customers and provided more than $3 billion in business financing to small businesses, making them a trusted partner in business growth and sustainability.

Fora Financial required the creation of a landing page designed to direct users to various industry-specific sections such as Trucking, Beauty Services, and Transportation. The objective was to allow clients to access the most relevant information for their particular sector. This website aims to capture leads, educate users on how the service works, and share testimonials from satisfied clients.

The resulting landing page effectively segments the audience by industry, making it easy for users to find tailored information. It includes clear calls-to-action, an educational overview of Fora Financial's services, and compelling testimonials. This targeted approach enhances user experience, boosts lead generation, and reinforces the credibility and value of Fora Financial's financing solutions.

Role: Web Designer
Technology Used: Adobe Xd

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